Become a Partner
Why Brands Choose Kaeden Ballos Motorsports
We don’t just place logos, we build real partnerships that drive attention, engagement, and loyalty for your business.
Amplified Brand Exposure
Your brand is front and center on the car, suit, hauler, and pit equipment—seen by thousands at events and even more through FloRacing, FS1, and social content.
Targeted Regional Reach
We compete throughout North Carolina, South Carolina, and Virginia—placing your brand in front of family-oriented, community-driven racing fans who value sponsor support.
Real Business Integration
From product activations and custom content to appearances and B2B networking, we offer flexible options to match your goals and help you generate ROI.
Built for Sponsors, Not Just Racers
Kaeden is a polished, media-ready athlete and brand ambassador who trains, speaks, and competes like a pro, on and off the track.
Who You’re Partnering With
A Serious Brand Ambassador
Kaeden Ballos is an 18-year-old Late Model driver from Concord, North Carolina and a fourth-generation racer. He prepares like a pro with PitFit training, simulator work, laps at Trackhouse GoPro Motorplex, and time in the shop. He also shows up for the community through STEAM and local events.
- 18 years old
- 4-generation racing family
- Driver Dev: PitFit + simulator + shop prep
- Studies: Motorsports Management (associate’s in progress)
Make 2026 Your Launch Year
CARS Tour visibility, premium placements wide open, and a sponsor-first program built to deliver.
Why the CARS Tour
The CARS Tour is the top short-track series in the Southeast. Every event streams live on FloRacing, so your brand reaches fans across North Carolina, South Carolina, and Virginia at the track and nationally online. These fans are loyal and pay attention to the partners who support their drivers.
North Wilkesboro Spotlight
Last May, the CARS Tour race at historic North Wilkesboro aired on FS1. It is a high-attention weekend that is ideal for premium placement, clean content, and simple on-site activations that you can measure.
Open Inventory
Premium space is available now: hood, driver suit chest, hauler sides, and pit equipment. Choose a full-season presence or a per-race feature tied to a streamed or televised date. We will handle the plan, appearances, and a clear post-event recap so you can see what worked.
Audience and Reach
Kaeden’s social media channels put your brand in front of real short-track fans every week. We use simple stories, clean tags, and clear calls to action so partners get attention that actually turns into clicks and sign-ups.
Why This matters
Recent 28-Day Snapshot
- Instagram: 27.5K views, 418 interactions, +89 followers, 23 posts
- Facebook: 17.6K views, 1,765 engagements, 1.7K followers
A recent video reached 610K views, showing the upside when a clip hits.
Why This matters
- Steady weekly reach. Race-week posts and reels keep your logo and offer in front of fans before, during, and after each event.
- Engaged community. Comments and shares come from the exact people who attend races and buy motorsports products.
- Measurable lift. We track views, engagements, and link clicks in a short recap so your team sees what worked.
Partnership Options
Options Built for ROI
Three flexible ways to align your brand with Kaeden’s Late Model program. Every package is tailored to your goals.
All Packages Include:
- Your logo and a link on our website Partners page
- Race-week acknowledgment on social media (before and after the event)
- Clean photo/videos that you can repost (with basic usage rights)
- Trackside meet-and-greet access
- Post-event recap with highlights and deliverables
- Professional and Brand-safe presence in media and at community events
We have three flexible options
Primary Sponsor
Anchor presence for the season.
- Your logo on the hood and rear quarter panels, or similar premium spots when needed.
- Your logo on the front of the driver suit and on crew shirts and jackets.
- Large logos on the hauler and key pit equipment.
More Details
Weekly posts on our channels and one content session each quarter with photos and short videos you can use.
Up to two appearances each quarter at your store, a trade show, or a community event.
Help with giveaways and trackable links (QR Codes), plus basic email sign-ups if you want them.
Check-ins during the season, plus an end-of-season recap with highlights and key metrics.
Associate Sponsor
Consistent visibility with turnkey activations.
- Your logo on the lower rear quarter or door area, and on the trunk or bumper as needed.
- Your logo on crew sleeves and on a hauler panel.
More Details
A monthly spotlight on our social channels, plus tags in race-week posts.
We’ll schedule a store visit, community stop, or similar event with notice.
Included in press releases and other media notes when appropriate.
A post-event photo set for your social media and newsletters.
Single Race
Own a marquee weekend
- Primary placement for a single event. Your logo goes on a top spot, like the hood or rear quarter panel, for that race.
- We’ll target a FloRacing broadcast. North Wilkesboro is a strong choice; last May’s event aired on FS1.
More Details
Race-week social posts leading up to the event, plus simple on-site content we can capture for you.
Up to 4 VIP or pit passes with guided access on race day, where available.
Post-event recap within 72 hours with photos, basic reach, and highlights.
This package can be negotiated for an individual race or a three-race package
Join the Ride
Let’s build a winning partnership
Kaeden is more than a racer with a logo. He’s a true brand ambassador who actively represents and promotes his partners. His personable and charismatic personality and professionalism turn sponsorship into a partnership that delivers impact far beyond race day!
The 2026 plan targets CARS Tour, and local short track events across NC/SC/VA.
What Happens Next:
- Discovery call to learn goals and timing.
- Logo mockup + placement recommendation (Primary, Associate, or Per-Race).
- Simple activation plan (content, hospitality, QR Code) + post-event recap.